Black Friday

Keeping with our mission to transform the way we think about fashion,
Angela Roi is launching a rebellion against Black Friday. In the spirit
of giving thanks, our community is shifting the fashion industry's holiday
focus from fast-fashion discounts to gratitude.

From November 25th to December 3rd, we're encouraging all of our followers to donate to
@AnimalHaven, or any of the non-profit organizations chosen by our community partners.
To thank you for supporting a world that is good for all creatures, participants
who donate over $1 will receive a 15% gift code to use on the Angela Roi website.


1. Choose an organization
See our instagram highlights for information about Animal Haven, awe well as the other organizations chosen by our initiative partners. You would rather donate to a different organization? No problem. Choose a non-profit doing work that is meaningful to you!

2. Donate
If you would like to donate through our initiative partners, go to our Instagram page and check out the "Black Friday Rebellion" Story Highlight to use our "Donation Button" or "Swipe-Up" link to get to the organization's page and donate any amount over $1.

If you would like to choose a different non-profit to donate, go through your chosen organizations website and donate any amount over $1.

3. Screenshot
Once your donation has been made, take a screenshot of the "thank you" page, or your email confirmation or receipt.

4. Send
Email the screenshot to

5. Receive
Within one business day, you will receive a reply with your 15% Off Angela Roi *gift code. Thank you for being a Creature of Conscience!

*The gift code will expire on December 3rd 11:59pm.

We've chosen to give to Animal Haven because of the incredible work their volunteers do to give animals in need the love and care they deserve. You can see our Instagram story highlight for details on how to donate, as well as information about the other organizations our Creatures of Conscience have chosen to enter.

If there's a particular non-profit that you believe makes the world a better place for all, don't feel restricted by the organizations we've suggested. Give to a cause that feels meaningful to you, and we'll honor your screenshot as participation in this initiative.

Ready to join the rebellion? Now's your time.
Thank you for being a Creature of Conscience.